Digital Marketing & SEO Blog

Digital Marketing Reads - Volume 6

Here's the latest instalment of Digital Marketing Reads, a roundup of some of the more interesting articles we've read lately in the world of digital marketing.

Tags: digital marketing, news

How To Lower Your Bounce Rate

If you're familiar with Google Analytics and website metrics, then you know that bounce rate is one of the more important stats you want to be tracking - and that it's something you want to lower over time.

Tags: Google Analytics, SEO, websites

Digital Marketing Reads - Volume 5

Here's the latest instalment of Digital Marketing Reads, a roundup of some of the more interesting articles we've read lately in the digital marketing world.

Tags: digital marketing, news

Build Your Brand On Instagram - Part 3

In Part 1 of ‘how to build your brand on Instagram’ we spoke about the importance of hashtags and consistency. In Part 2, we discussed how to set up your profile, how to create value and how to increase your engagement.

Tags: instagram, Social Media

Organic vs Paid Search: What's The Difference?

Pardon us for asking such an obvious question, but: what's the difference between paid search and organic search when it comes to Google?

Tags: digital marketing, Google, ppc, SEO