Need SEO Help? Check Out This List of 7 Useful SEO Articles

If you're like us, you're neck-deep in setting SEO goals for 2017 and kicking off their implementation.

To that end, we thought we'd share some SEO articles that we've found useful so far in improving our Melbourne SEO agency.

7 White Hat SEO Techniques to Double Traffic in 2017

"The Google algorithm incorporates hundreds, if not thousands, of signals when determining where pages rank for a search. Knowing which factors carry the most weight and optimizing accordingly can be the difference between success and failure. This post will concentrate on areas that, in my experience, deliver positive results and a big return on investment."

How to Rank Number One in Google: A Study of 1 Million Pages

An analysis of 1 million URLs ranking on page 1 of Google to determine the factors that contribute to higher rankings in the search engines.

Complete guide to keyword research for SEO

Keywords are the backbone of SEO. They represent all the phrases which you type into Google search box when surfing the net. Having this in mind, you can quickly establish that SEO is a user-oriented profession. In fact, expert’s proficiency can be measured by their ability to discover trending keywords and rank for them. In other words, SEOs ability to perform keyword research.

Similarly to any commercial products, there are two main things that should concern us – the strength of our competition and the demand for a certain keyword.

melbourne seo agency

My Single Best SEO Tip for Improved Web Traffic

In our latest Ranking Factors Expert Survey, we asked over 150 top search marketers to rate which factors they see gaining and losing significance in Google’s algorithm. The results showed that while most traditional SEO features were expected to either retain or decrease in influence, we found that user-based features were expected to increase.

201 Powerful SEO Tips (That Actually Work)

This is the largest collection of SEO tips on the planet. The best part? All of the SEO techniques in this guide are 100% actionable. So if you want higher rankings, check out the new guide.

7 Critical SEO Errors of E-commerce Websites

It’s common for online merchants to think that by simply listing hundreds or even thousands of products on their e-commerce website, search engine traffic will start rolling in. It turns out that is far from reality.

The sad fact is, optimizing e-commerce websites for SEO (Search Engine Optimization) is much harder than it is for blogs or simple 5 page company websites. By having lots of product pages constantly shuffling on and off the site, numerous problems arise that make SEO very difficult for e-commerce websites.

SEO Traffic Changes When URLs Change

URL changes are a common byproduct of redesigns, especially when a platform change is included. Unfortunately, the importance of these changes to SEO is often overlooked in the process.

URLs and navigation form the road map that search engines use to crawl and index a site. When URLs change, organic search performance changes — often for the worse.

Captivate Digital provides Melbourne SEO services. Contact us to learn more about how to set your website up for SEO success!

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