Digital Marketing & SEO Blog

YouTube + SEO: How To Optimise Your Videos For Google

You might think of YouTube as a limitless video library, but did you ever think about how it's also a search engine for videos?

Tags: SEO, YouTube

What The Changes To No-Follow Links Really Mean

This week, Google announced that two new link attributes have been added alongside the long-standing "no-follow" to help them better understand how to analyse links.

Tags: Google, SEO

How To Increase Your Click-Through Rate

We recently wrote all about how to lower your bounce rate (*hint hint*, you should definitely go back and read that post if you haven't yet!).

Tags: digital marketing, Google Analytics, SEO, Google AdWords

How To Lower Your Bounce Rate

If you're familiar with Google Analytics and website metrics, then you know that bounce rate is one of the more important stats you want to be tracking - and that it's something you want to lower over time.

Tags: Google Analytics, SEO, websites

Organic vs Paid Search: What's The Difference?

Pardon us for asking such an obvious question, but: what's the difference between paid search and organic search when it comes to Google?

Tags: digital marketing, Google, ppc, SEO

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